Tag Archives: Coco Chanel

I find it difficult to explain the why and the wherefore of my fascination with Coco Chanel and the brand she created.  When I mull over this fascination I sometimes wonder if Chanel is either simply a monumental marketing triumph or more complicatedly a form of Jungian archetype and part of our collective unconscious.  That is not to detract from the magic the brand creates or to underestimate how much and how enduringly Coco Chanel, in her time, changed the way women dress.  Gone were the restrictive clothes of previous periods and she introduced many style classics: the little black dress, striped Breton tops, long ropes of pearls…

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